Article Syndication

Not every client needs a full research project. Sometimes you just want a strong article in front of a large audience, with your name on it, on sites people recognize. With article syndication, I write an editorial article relevant to your business, publish it on your site, and syndicate it through Stacker, where news outlets across the country can pick it up.

My previous article syndication projects have earned coverage on sites like Yahoo, MSN, AOL, Miami Herald, Charlotte Observer, Kansas City Star, Sacramento Bee, and many others.

How It Works

It starts with the topic. Choosing the right topic is a big part of what makes syndication work. The article has to fit your business and your audience, and it also has to be something editors actually want to run. I’ll work with you to land on a topic that does both.

From there, I handle the research and writing (you can be involved in the writing if you want to, but you don’t have to be). The piece is built to be genuinely useful and is written in an editorial style that earns coverage.

Once the article is complete and has passed editorial review, it is published on your website or blog first. Then I syndicate it through Stacker, which makes it available to a wide network of news publishers. Outlets that find it relevant run the story on their own sites, and each will include a mention and link to your website.

What You Get

• Coverage on news sites across the United States
• Links back to your site that support your SEO
• More of the credible, third-party content that AI tools tend to surface when someone searches for you
• A byline on recognizable publications, which is hard to get any other way
• A piece of owned content on your own blog or website

Because this is earned media, every pickup is a publisher’s own choice. That’s what makes it credible, but it also means I can’t promise specific sites or a specific number of placements. However, you can see these case studies that provide detailed information about the results of syndicated articles:

• Rosenbaum & Segall, P.C. case study
• Founder Reports case study
• Catalyst Advisory case study

The article can be published under your name, which gives you a byline on every site that picks it up. If you’d rather, I can be listed as the author. Most clients choose their own byline, since the goal is to build their visibility and authority.

Let’s Syndicate Your Article

If you’d like a strong editorial article on news sites across the country, reach out and we’ll discuss your project.